01
Two sides, one direction
Built around contrast: sharp and relaxed, quiet and present, individual and collective.
Drop 001 — Tracksuit in development
Counter
parts
A clothing brand for the people
you build with.
Drop
001
Piece
Tracksuit
State
Sampling
Founders
Four
Brand code
Run it
together.
02
Uniform before catalogue
One silhouette gets the attention most brands spread across ten pieces.
03
Build where people can see it
Sampling, fit notes, fabric decisions, mistakes, fixes — the process is part of the brand.
Making status
From group chat
to garment.
01
Pattern
02
Fabric
03
Fit
04
Details
05
Shoot
06
Release